DANIEL BRISKIN RELEASES MESMERISING NEW VIDEO FOR ‘CASH COW’


Watch Here
 
North London-based producer, multi-instrumentalist, singer and songwriter Daniel Briskin follows the release of his single ‘Cash Cow’ with an evocative video, directed by Kelvin Jones.
 
The video revolves around the concept of being absentminded and concentrating on the wrong parts of your life which can create an air of toxicity around you. The saturated tones and vivid imagery are the perfect match for the songs sun-kissed groove.
 
Jones is young creative who’s been making his mark in the industry in recent years working with the likes of Aitch, Tion Wayne, Headie One and KSI. “Collaborating with Daniel was sick” Kelvin says of the shoot. “He was open and eager to get stuck in into any task that I gave him. Working on the idea with Daniel was quite free, he trusted my creative thought process for the video, so it was easy for me navigate about things.”
 
Following February’s release of the ‘Forever Was A Feeling’ mixtape, his PMR debut, Daniel returned with ‘Cash Cow’. The first true glimpse of this sensational emerging artist’s global ambition. It’s the first in a series of single releases that’ll take Daniel through to 2022.
 
With Briskin still under the tutelage of Klaxons founding member Jamie Reynolds, Cash Cow finds Daniel collaborating with hotly-tipped producer Matt Zara, who became a minor sensation during lockdown after he took the top spot in Kenny Beats’ beat battle. A few hours into their first session together Daniel and Matt had created Cash Cow, an invigorating hip-hop-influenced jam with sonic nods to Blueprint-era Jay-Z and lyrics that find Daniel emerging from personal (and global) challenges of the last year with a renewed sense of agency.
 
“It’s about the idea of standing up to exploitation,” Daniel says, “and about how I was in this dark place, but I’m coming out the other side, and I’m not here to be taken advantage of or turned into a cash cow. In the music world — and everywhere really — you come across a lot of manipulative people but I’m not going to stoop to their levels. I’m going to stay exactly where I am, and who I am. And I know who I am. If people are trying to fuck with me, well… Let them try.”

 
‘Cash Cow’ is the latest instalment in this distinctive new talent’s journey with PMR, which is set to reach new heights with the release of three further singles in the coming months. This all builds on the ‘Forever Was A Feeling’ mixtape, an immersive body of work recorded with Jamie Reynolds which featured singles like ‘Yellow’ and ‘Boy On The Lake’, the latter identified by Clash Magazine as “a miniature masterpiece”. While that mixtape expertly captured the claustrophobia of late adolescence, Cash Cow and the other forthcoming releases are the sound of Daniel coming out of his shell. As he puts it: “The new music is the sound of me going: ‘Fuck it, I’m 20 years old, why am I not having fun?’ I feel now as if I’ve figured some things out. I feel like I’ve really come into my own.”
 
Cash Cow’s admirably literal artwork features Daniel with a cow — cardboard, Daniel notes with some dismay, “because we couldn’t fit a real one up the stairs to the photo studio”. The cow, as yet unnamed, now lives in Daniel’s home studio.
 


 
[A] talent for turning the personal into the relatable”
The Line of Best Fit
 
A name that everyone should know” — Notion

The singer-songwriter is taking us on an emotional journey
Wonderland
SOCIALS
 
INSTAGRAM
TIKTOK
YOUTUBE
 

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Discover

Sponsor

spot_imgspot_img

Latest

WES NELSON RELEASES NEW SINGLE ‘NICE TO MEET YA’ F.T YXNG BANE

The track follows the Gold certified Top 3 debut single, “See Nobody” Listen and watch here Following his massive breakthrough debut single last year, Wes Nelson...

Georgie – Intimate ‘At Home’ online show this Friday

GEORGIE‘AT HOME’ALBUM TO RECEIVE PHYSICAL RELEASEOUT 8 JANUARY 2021 VIA SOUL KITCHEN RECORDSPRE-ORDER HERE + ANNOUNCES ONE-OFF STREAMING SHOW THIS DECEMBERWATCH / BUY TICKETS HERE 'the...

THE OPENING THEME TO ‘TRACY BEAKER ’‘SOMEDAY’ TO RECEIVE A LONG-AWAITED OFFICIAL RELEASE ON 26TH MARCH

THE OPENING THEME TO ‘TRACY BEAKER’‘SOMEDAY’ TO RECEIVE A LONG-AWAITED OFFICIAL RELEASE ON 26TH MARCH PRE-ORDER/PRE-SAVE HERE The MOBO-nominated Keisha White’s song ‘Someday’ first emerged in 2002 as the opening theme to the CBBC TV hit ‘The Story of Tracy...

CARRINGTON MACDUFFIE ANNOUNCES FEBRUARY 12TH 2021 “VALENTINES DAY” RELEASE OF SWEET LITTLE MYSTERY ON POINTY HEAD RECORDS.

Austin-based singer-songwriter Carrington MacDuffie has announced the release of her new single Sweet Little Mystery on February 12th on Pointy Head Records. The wonderfully erudite composition offers...

CHRISTIAN FRENCH RELEASES “AVALANCHE” ALONG WITH THE MUSIC VIDEO

Photo Credit: Parker Burr To Buy/Stream/Watch “Avalanche”  Multi – christianfrench.lnk.to/avalanche Official Video - christianfrench.lnk.to/avalanche/youtube Follow Christian French: Instagram | Twitter | Facebook | YouTube | TikTok