Will Preston was first introduced to music fans with the release of his debut project, It’s My Will, on the West King Entertainment imprint. The project garnered rave reviews worldwide, establishing Will as a rising voice on the indie music scene. Numerous magazine articles, radio spins, and television appearances helped fuel the debut’s success, gaining distribution and licensing deals in the UK, Japan, Germany, Spain, Canada, The Netherlands and many other territories, solidifying its reputation as one of the most significant debut efforts by an independent artist.
How’s this year been for you?
This has been a busy and productive year on many fronts. A lot of the work has been quiet, intentional, and foundational. I’ve evolved beyond just releasing music into building a complete ecosystem around who I am creatively, most recently by fully engaging in my latest apparel venture, My Best Interest. Music, brand, storytelling, and purpose are all speaking the same language. It’s been demanding, but deeply rewarding. There is so much more to come.
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What have been some of your music highlights this year?
One of the biggest highlights has been putting the finishing touches on my next full-length project that’s coming out in 2026. It’s been a long time in the making. That alone feels like a major personal victory. Also, my song Merry Go Round garnered me a nomination for Male Vocalist of the Year for the highly regarded SoulTracks Reader’s Choice Awards. These are a couple of significant highlights.
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Can you talk more about your newest music?
The new music is very honest. It lives in the gray areas of love, growth, and self-reflection. I’m not chasing trends or trying to sound like what’s hot right now. I love my own lane and I’m grateful for the many fans who are excited for what’s next. These songs are about emotional cycles, the push and pull of relationships, and learning when to hold on and when to let go. Sonically, it’s soulful, melodic, and layered, but the heart of it is the storytelling. I want people to feel seen when they hear it.
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How long do you spend in the studio recording?
I’m very intentional in the studio. Sometimes that means long stretches, sometimes it means short, focused sessions. I don’t believe in forcing creativity. I might spend hours refining one vocal take or rewriting a single line until it feels right. Sometimes it comes in a single take. Quality matters more than quantity for me. The studio is a space for honesty, not rushing.
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Any touring plans in 2026?
Yes, 2026 will definitely include live performances. I’m being very intentional about how and where I show up. I want the live experience to feel intimate, intentional, and connected to the music on a deeper level. Touring for me isn’t about doing the most dates. It’s about creating moments people remember and feel long after the show is over.
