|Jacob Bryant walks the line between the narrative side of country and the dusty kick of southern rock, a blend of styles perfectly captured on debut album, ‘Practice What I Preach’ – released in deluxe & expanded form on 5 February 2021 via Snakefarm Records in the UK.|
A No. 1 title on the US iTunes Country Chart, ‘Practice…’ – released independently in the US – features 12 tracks, one of which, lead single / video ‘Pour Whiskey On My Grave’, has notched up nearly 34 million views and streams. This expansive outing represents the rockier face of Jacob’s music, while tracks such as ‘Bring You Back’ & ‘Sometimes I Pray’ showcase a more reflective mood, the whole thing bound together by the sort of emotion that only comes from real stories and real events, a life lived hard and learnt from.
To make the official UK release of ‘Practice…’ more special, both the CD and digital versions will feature five additional tracks, including ‘Save My Soul’ (a co-write with Jon Lawhon from Black Stone Cherry) , plus two previously unreleased recordings – ‘Don’t You Let Me Down Now’ & ‘Angels On Earth’.
Exclaims Jacob: “I’m so excited to begin working with Snakefarm Records / Universal! I’ve got a loyal and growing fan-base, and by joining forces with Snakefarm, I look forward to UK fans discovering my music!
“I must say, ‘Practice What I Preach’ has been a great roller coaster ride. We finished the album only to have the files stolen in a robbery at my producer’s house. Fortunately, we discovered back-up files at our mastering guru’s studio, so we didn’t lose everything! Two years of work saved!”
The journey to this point certainly hasn’t been an easy one, taking in tragedy, excess, physical and mental up and downs, plus the aforementioned robbery, but Jacob has sought and found redemption through music, and now he’s focussed on bringing his signature style of roots rockin’ to the UK.