“GRAVITY”
Today, multi-platinum and award-winning artist Loreen releases her latest single “Gravity” via Promised Land Recordings. An emotive and transcendent track, “Gravity” captures the magnetic pull of connection and self-discovery, inviting listeners into an immersive soundscape of sultry melodies and introspective lyrics. Listen HERE.
“Gravity” marks another bold chapter in Loreen’s evolution as an artist, blending her signature electro-pop sound with rich, world-music influences. This deeply personal song delves into the universal dance between longing and intuition, exploring the gravitational force that draws us toward both love and lessons.
“‘Gravity’ is about the invisible forces that shape us—the pull of love, the weight of desire, and the quiet voice within that guides us through it all. It’s a song about trust, both in others and in ourselves, and finding beauty even in moments of uncertainty. Through this track, I wanted to capture the duality of being held by something larger than us, yet still choosing to follow where it leads,” Loreen says.
The track’s haunting chorus, “Your gravity, I will follow you,” is paired with driving rhythms, and a richly layered production helmed by acclaimed producer Kyle Shearer (Raye, Carly Rae Jepsen, Becky G) and co-writer Jesse St. John (Charli XCX, Kim Petras, Kylie). Together with Loreen, they create an emotional anthem that resonates with listeners on both a deeply personal and universal level.
“Gravity” follows the groundbreaking success of Loreen’s hit, “Tattoo”, which topped charts in over 10 countriesand further cemented her place as one of the most compelling voices in pop music today. With over 2 billion streams, Loreen’s ability to craft music that bridges the personal and the collective remains unparalleled.
Voir Fashion Issue 33 was released this week celebrating those who are daring to be different and those who are willing to stir cultural shift in the creative industry. Loreen wears ‘Tied-Up’ body suit: Whitaker Malem for the cover of Voir Fashion Magazine and Brand Di Minno shoes. Loreen teases a new album and working with some exciting collaborative artists.
(CREDIT: VADIM YATSUN)
Styled by our Editor in Chief @Jyotivoir
Photographer @vadim_yatsun
Set Designer – @charlie.fairs
Set designer Assistant – @rafehamilton
Makeup – @chudesasha
Hair @Danilogiangreco_hair
Nails – @giulia_oldani_nails
Styling Assistants @Camilamorgante @Zeegavula @V_wongdiffa
Photographer assistants – @rennatophotos @_nsgraphy
Special Thanks to @nanlite_global
Loreen embarks on an extensive UK and European tour starting on 15 February 2025 in Utrecht, Netherlands, and includes 24 stops across the continent, with highlights like Oslo’s Sentrum Scene, Paris’s Olympia, and a highly-anticipated performance at London’s iconic Eventim Apollo on 19 March 2025. Tickets are on sale now at LoreenOfficial.com.
2025 UK & EUROPEAN TOUR
Saturday 15 February 2025 Utrecht, Netherlands TivoliVredenburg
Sunday 16 February 2025 Oberhausen, Germany Turbinenhalle Oberhausen
Wednesday 19 February 2025 Oslo, Norway Sentrum Scene
Thursday 20 February 2025 Stockholm, Sweden Annexet
Saturday 22 February 2025 Vilnius, Lithuania Twinsbet Arena
Sunday 23 February 2025 Warsaw, Poland Stodola
Monday 24 February 2025 Krakow, Poland Studio
Tuesday 25 February 2025 Berlin, Germany Huxley’s
Thursday 27 February 2025 Prague, Czech Republic Roxy
Friday 28 February 2025 Vienna, Austria Gasometer
Sunday 2 March 2025 Budapest, Hungary Akvarium Klub
Tuesday 4 March 2025 Munich, Germany Muffathalle
Wednesday 5 March 2025 Brussels, Belgium AB
Thursday 6 March 2025 Paris, France Olympia
Saturday 8 March 2025 Barcelona, Spain Paral-lel 62
Sunday 9 March 2025 Madrid, Spain La Riviera
Tuesday 11 March 2025 Zurich, Switzerland X-Tra
Wednesday 12 March 2025 Milan, Italy Fabrique
Friday 14 March 2025 Lyon, France Transbordeur
Saturday 15 March 2025 Luxembourg, Luxembourg den Atelier
Monday 17 March 2025 Birmingham, UK O2 Institute
Wednesday 19 March 2025 London, UK Eventim Apollo
Friday 21 March 2025 Liverpool, UK O2 Academy
Saturday 22 March 2025 Manchester, UK Academy
Sunday 23 March 2025 Bristol, UK O2 Academy
Tuesday 25 March 2025 Glasgow, UK O2 Academy
Thursday 27 March 2025 Dublin, Ireland 3 Olympia
2025 FESTIVALS
Friday 18 April 2025 Schijndel, Netherlands Paaspop Festival
Sunday 1 June 2025 London, UK Mighty Hoopla Festival
Saturday 28 June 2025 Cologne, Germany Rainbow Festival
Thursday 14 August 2025 Tréflez, France La Nuit Des Etoiles
Follow Loreen
Official | Instagram | X | Facebook | YouTube | TikTok | Spotify
